October 15, 2013
Julie Hoit
New study finds Millennials are far likelier to embrace loyalty programs while en route
The Future of Travel study was conducted across five continents, asking 8,535 employed adults in 24 countries about how they conduct business and leisure travel – their likes, dislikes, preferences and pet peeves. The study aims to discover how Millennials will impact the travel landscape as they gain decision-making power at work and purchase power in their personal lives. Read more HERE.